Unlocking Growth: How B2B revenue streams in shared mobility empower operators

Diversification and Innovation: Thriving in the Shared Mobility Market

In the dynamic world of shared mobility, diversifying revenue streams is key to achieving stability and growth. At Wunder Mobility, we're dedicated to empowering operators with a robust, API first platform that keeps their businesses running smoothly while constantly evolving to meet new challenges.

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Navigating a Shifting Landscape

We understand the hurdles operators face in today's shared mobility market. Inflation, the cost-of-living crisis, and the end of cheap money can make expansion seem daunting. However, history has shown that challenging times can also bring innovation and opportunity.

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Beyond the Core: The Power of a Combined Approach

While Wunder Mobility provides the core features your shared mobility business needs, we believe in the power of combining our SaaS platform with your own creativity and innovation. Sometimes, success lies in an alternative strategy, in venturing beyond the traditional SaaS platform use and inhouse development.

We encourage you to embrace a hybrid approach, leveraging our SaaS platform alongside your own in-house efforts, especially if you're looking to achieve profitability through new use case expansion such as an expansion into the B2B use cases. This approach allows you to:

• Make strategic decisions: Tailor your services to your specific market needs.
• Build unique offerings: Create "business secrets" that set you apart from competitors.
• Reduce time to market: Leverage a proven platform with extensive data and learnings and just build a few tailor made features for your specific market.
• Avoid hidden costs: Minimize expenses related to tech teams, servers, and integrations so that you can plan better.
  

Exploring B2B revenue streams in shared mobility

Let's delve into the possibilities of generating revenue by expanding your use-case to B2B within the shared mobility space. By combining the strengths of our SaaS platform with your own ingenuity, you can unlock new opportunities and achieve sustainable growth.

Ready to take the next step? Let's explore what it means to generate revenue by expanding your use-case to B2B within shared mobility.

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What is B2B in mobility?

While shared mobility often brings to mind B2C models where individuals rent or share vehicles, B2B sharing presents a distinct opportunity. In this model, services are exclusively tailored and to be used for members of organizations or communities.

Think of a hotel providing guests with scooters for local sightseeing, or a company offering employees discounted access to shared vehicles for business trips or commuting. These are prime examples of B2B sharing, where a shared mobility operator partners with another entity, creating financial advantages for all involved while reducing corporate carbon footprints for enterprises and opening new revenue streams for the operator of this shared mobility scheme.

Franchising: A Key Component of B2B Mobility

Franchising plays a crucial role in B2B mobility, though its form varies across industries. In shared mobility, a common franchising model involves an operator partnering with services like delivery platforms or even other operators.

Two Primary Franchising Models

• Business Format Franchising: The franchisor provides a complete business operating system, including its brand, products, services, and operational framework. In this context, it offers a turnkey solution for running a shared mobility business.
• Support and Resources: The franchisee receives extensive support, such as site selection, development guidance, operational manuals, training, marketing strategies, and ongoing business advisory services.

This model empowers businesses to enter the shared mobility market with confidence, leveraging established systems and expert support to ensure success.

Unlocking B2B revenue in shared mobility: Models and franchising opportunities

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Diversifying revenue is key in today's shared mobility landscape. Partnering with Wunder Mobility opens doors to various business models tailored to your goals.

Model A: Fleet-as-a-Service (FaaS) & Delivery Partnerships

• FaaS: Provide fleets of micro-mobility vehicles or cars to businesses on a subscription or rental basis, enabling them to offer mobility solutions without vehicle ownership.
• Last-Mile Delivery: Partner with delivery companies to optimize urban deliveries using your micro-mobility vehicles.

Customer Journey for B2B Fleet Operations:

1. Agree on fleet size and vehicle types.
2. Set up a dedicated fleet and pricing structure.
3. Implement registration and communication for employees.
4. Facilitate employee sign-up and vehicle usage tracking.
5. Generate invoices and streamline payments using Wunder Mobility's company profile feature.

Model B: Corporate Subscription Partnerships

• Corporate Partnerships: Offer discounted or subsidized access to your services as part of employee benefit packages, incentivizing commuting.

Subscription Partnership Process:

1. Provide employees with promotion codes or sign-up links.
2. Implement discounted pricing plans (free minutes, unlocks, etc.).
3. Leverage Wunder Mobility's features for registration, pricing, and benefit passes.

Model C: White-Label Franchising

• White-Label Solutions: Offer your services and technology under another company's branding, enabling them to provide micro-mobility solutions seamlessly integrated into their brand identity.

Wunder Mobility: Your Partner for B2B Success

These models can be seamlessly integrated with Wunder Mobility's platform, offering features like:

• Customized registration flows
• Dynamic pricing
• Incentive and parking zones
• Flexible subscription plans
• Benefit passes

Unlock new revenue streams and enhance your shared mobility offerings with Wunder Mobility. Contact us to explore these exciting B2B opportunities and achieve sustainable growth.

Embarking on Your B2B Shared Mobility Journey: A Step-by-Step Guide

The B2B market offers shared mobility providers a gateway to expansion and enhanced profitability. To ensure a successful transition and capitalize on these opportunities, consider the following steps:

1. Identify Potential Partners

Thorough research is key. Identify businesses that align with your services and could benefit from micro-mobility solutions. Reach out to them proactively and initiate conversations about potential partnerships.

2. Customize Offerings

One size doesn't fit all in B2B. Adapt your solutions to cater to the unique needs and preferences of each partner. Understanding their pain points and how your services address them will help you deliver maximum value and optimize fleet utilization.

3. Set up the Right Infrastructure

Ensure your technology and vehicle fleet are primed for B2B operations. Partnering with an experienced provider like Wunder Mobility guarantees you have the necessary expertise and support to handle the technical aspects seamlessly.

4. Pilot Programs

Before full-scale implementation, conduct small-scale pilot programs with select partners. This allows you to test and refine your approach, gather valuable feedback, and identify areas for improvement.

5. Scale Up

Once your pilot programs prove successful, expand your B2B model to additional partners and regions. Leverage the learnings from your initial pilots to ensure a smooth and efficient scaling process.

Conclusion

By following these steps and embracing a strategic approach, you can effectively tap into the B2B market and unlock new growth in your shared mobility business. Remember, the B2B landscape offers unique opportunities for innovation and expansion. With careful planning and execution, you can position your business for long-term success.

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Simplifying B2B expansion for sharing operators with innovative features

Expanding into the B2B market holds immense potential for shared mobility operators. At Wunder Mobility, we're committed to facilitating this transition with a comprehensive suite of features designed to streamline operations, enhance user experience, and provide flexible solutions for B2B partnerships.

Feature Highlights:

• Pre-booking: Empower users to reserve vehicles in advance, ensuring availability when needed.
• Bluetooth Unlock: Enhance user convenience with seamless and secure vehicle access.
• Company Profiles: Simplify billing and management by linking employees to company accounts, enabling payment via company credit cards.
• Location-Based Registration: Provide targeted onboarding guidance to employees and set up dedicated B2B locations for streamlined operations.

These powerful tools empower operators to cater effectively and efficiently to corporate clients, fostering strong partnerships and driving sustainable growth.

Embrace B2B Opportunities for Long-Term Success

By leveraging B2B revenue models and franchising opportunities, shared mobility operators can unlock new avenues for growth and profitability. These innovative solutions cater to diverse market needs, positioning businesses for long-term success in the ever-evolving shared mobility landscape.